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Privacy Policy

"Dress Me Up ®" a commercial entity of AVASP S.A.R.L registered in the Luxembourg Trade and Companies under number B275471, collects and retains some of your information securely for purposes that are relevant to you.


We use your personal information to enhance your customer experience while protecting your data.


Your personal information will be automatically deleted if your Dress Me Up account has been inactive for 3 years. We will send you an email to inform you that your account has been deleted.


At Dress Me Up, we are 100% committed to protecting the privacy of our customers and visitors.


How do we use your information and why? You can find the answers below.

Wix store

Our store is hosted on Wix, Inc. They provide us with an online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through Wix's data storage, databases and the general Wix application. They store your data on a secure server behind a firewall.

What data do we collect?

We collect the following information directly from you via the forms on our website: 

  • Your identity; 

  • Your postal address; 

  • Your e-mail address; 

  • Your telephone number; 

  • Your payment information. 


We also collect data as you browse our website and when you contact us: 


  • Your contact history; 

  • Your purchase history; 

  • Your IP address; 

  • The device you are using. 

In order to ensure the proper functioning of the service, we also deposit one or more cookies on your terminal. 

We invite you to refer to the article below in this document, which describes more precisely the different types of cookies we use.

How do we use your name and contact information? 

Your identity, postal and e-mail addresses are necessary for us to send you your orders. 

This information is also useful to us in order to send you information by e-mail (updates of your order, delivery information...). 


Your contact information is necessary for us to detect fraud and protect you against it. 

Your payment information 

Dress Me Up pays careful attention to security issues regarding payment on the Internet. 

If you choose a direct payment gateway to complete your purchase, then Wix stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also want to read Wix’s Terms of Service ( or Privacy Statement ( 

How do we use your contact history? 

We need your contact information in order to provide you with the best possible service and for our Customer Service to be able to assist you. 

How do we use your purchase history? 

We need your purchase history to manage returns and support requests in order to provide you with the best possible service and to respond to all your requests. 

How do we use information about your computer or cell phone browsing? 

This is information you give us when you browse our site such as your IP address, the type of device you use and how you use our site. 

We need this information in order to improve our site and provide you with the best possible online shopping experience. 

Dress Me Up does not require you to provide this information. In fact, you have the right and option not to do so, but you may not be able to place an order on our site. 

Sharing Your Information 

Dress Me Up does not sell your personal information to third parties (including your name, address, e-mail or credit card information). Your personal information is only accessible to our teams when they need it. 

In order to provide you with the best possible service, we share your information with companies that handle your order such as: 

  • Warehouses, order pickers, delivery companies and payment providers 

  • Professionals who operate our site (digital partners) 

Retention of your information 

We retain your information for the life of your account. After 3 years of inactivity on your Dress Me Up account, we will delete your account and personal information. 

Your order information is also retained for legal or regulatory obligations, to resolve disputes, prevent fraud and abuse, or to enforce our terms and conditions for the duration of the legal statute of limitations, which is 5 years. 


A cookie is a text file stored by a website on your computer or cell phone to collect data about your browsing on that site. 

We use cookies to identify the sections and pages you visit in order to facilitate your navigation and online experience and to improve our services. 

For more information, please see our Cookie Policy. 

Your Rights 

You have rights regarding your personal information. Here are the rights you have in this regard. 

First, you have the right to access the personal information Dress Me Up has about you and you have the right to be informed about how we use that information. 

In the event that we have inaccurate information about you, you can change your personal information directly in your Dress Me Up account at any time. 

You have the right to ask us to delete your personal information or to stop using it under certain circumstances. 

You may also have the right to portability and the right to set up instructions regarding the retention, deletion and disclosure of your personal data after death. 

You can exercise your rights by sending us a request in this sense via the Contact section or by e-mail at the following address: 

Dress Me Up may make changes to the processing of your data. In this case, we will communicate these changes on our site. 

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